Time to charge a bit more?
When increasing the fees charged in your practice, you’ll want to give your clients some advanced notice of the change.
There are a few ways to do this with the tools Jane provides.
You can update the description of your treatment to notify the clients booking online that you will be increasing prices as of a certain date.
You can edit this description in the Settings > Treatments & Classes area.
Online Booking Banner
There’s an area in Jane called “Language” that allows you to customize much of the text shown to clients. You’ll need to be an All Access account to get there, but it’s found in the Settings tab.
An Online Booking banner message can be useful to notify clients of a fee increase. You’ll find it in Settings > Language > Notice / Message on Online Booking Pages. Here’s an example:
Reminders and Notifications
A great way to inform your currently active clients of the change is through booking and reminder notifications. You can add text to those emails so that when they book appointments and receive reminders of their appointments they will be notified of the increase.
There are a number of emails sent from Jane, but the ones that might be best in this scenario are:
Finally, if you want to export your full patient list to send out some information you will want to head to Reports > Patient List. The “Email Marketing Subscribers” list export will only show clients who have opted in to Marketing emails, so if you want a full list of all of your clients, the regular “list” report will be the one to use.
You can export to excel and pull out the column of email addresses to send out a mass email through Mailchimp or another outside email service.
On the Day
On the day of the increase you can adjust your prices from the Settings > Treatments & Classes area. Once you’ve increased the cost of the treatment, all visits that you “Arrive” will start charging this new price.
This is not dependent on when or on what day the treatment is booked. So if you want to honour your old pricing for visits booked before the price increase, you have a couple of options. You can either manually override the invoice amount, or use an adjustment. There’s more information on both these options in this guidance: How to Manually Override an Invoice
After updating your prices, you may want to remove the custom language you added to your online booking site and treatment descriptions.